118 Common Mistakes Found at the SEO Audit Stage (and how to fix them)
I have audited hundreds of websites over the years and I think it's fair to say that the same issues have a tendency to crop up repeatedly and in different guises. From missing basics, such as GA tracking, to more advanced common mistakes, such…
SEO Audit Checklist – A Step-by-Step Guide in 17 Stages
An SEO audit is an essential starting point for any new activity around a website, where the aim of that activity is to improve organic search performance. Some people say that SEO is to marketing what accountancy is to finance, in terms of…
Essential technical SEO audit tools for in-depth website analysis
Conducting a high-quality technical SEO audit for a new client is an important foundation stone for the long-term success of your web development efforts. Overlooking technical, content or off-page related issues affecting a client's website…